NHS Hospital trust first in UK to receive CSR Gold Accreditation

NHS Hospital trust first in UK to receive CSR Gold Accreditation

NHS Hospital trust first in UK to receive CSR Gold Accreditation

A north east hospital and community trust is the first health organisation in the UK to receive gold accreditation for corporate social responsibility (CSR).

Northumbria Healthcare NHS Foundation Trust will join other leading companies including Morgan Sindall Property Services Ltd, Buckinghamshire New University and Birmingham Business Park in achieving this prestigious status of excellence.

Organisations are measured against ‘four pillars’ of CSR, including environment, workplace, community and philanthropic. The accreditation is granted by leading UK based company, CSR-A, who deliver a global standard for CSR.

Accredited organisations can achieve a three-year bronze, silver or gold status and go through a process of extensive and in-depth scrutiny by a CSR-A expert panel made up of 20 judges from across the public and private sector. Each application is assessed by three judges and accredited organisations have an annual CSR health check.

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Sir James Mackey, Northumbria Healthcare NHS Foundation Trust’s chief executive, said: “I am immensely proud of achieving gold accreditation and being the only health organisation in the UK to do so demonstrates what an amazingly dedicated, skilful and passionate team I am privileged to work alongside.

“This accolade is testament to our commitment to delivering high quality and compassionate patient care and experience, while showing strong leadership and continuously pushing the boundaries and striving to be the best we can be. It also very clearly highlights the importance that we place on being immersed in the local communities we serve, not only to improve health and wellbeing, but to have a positive impact both socially and economically. Thank you to every member of Northumbria Healthcare staff, what an amazing achievement!”

Watch Chief executive of Northumbria Healthcare NHS Foundation Trust, Sir James Mackey announce that the organisation has received the gold accreditation for corporate social responsibility.

What is CSR Accreditation
CSR Accreditation is an effective way to benchmark what you are already doing with regard to social responsibility. It is a process in which you collate, measure and report on your organisation’s socially responsible activities. An Accreditation will also provide you with a roadmap for planning future activity. The Accreditation application process provides a simple template where you can record activity against our Four Pillars of environment, workplace, community and philanthropy. Each CSR Pillar is designed to help you impact report on areas such as energy performance, recycling, staff engagement, health and well-being, community engagement and supporting local and national charities.

Doing Good is Good Business
This audit then becomes an invaluable policy which you can use to show all your audiences that you are a caring and responsible organisation. The CSR Accreditation Mark can be displayed on your website, in your reception and throughout your literature, proudly showing that your organisation has been independently recognised for its CSR endeavours.

Sustainable and Social Purpose with Profit – the future for successful businesses and organisations
There is now increasing recognition of the fact that social responsibility can be used as source of competitive advantage through good corporate governance, effective execution of innovative social projects and ethical management. In order to maximise this potential, it is essential for firms to smartly communicate their social responsibility efforts to ensure that consumers view them as driven by intrinsic (genuine) rather than extrinsic (profit led) motivations. CSR Accreditation encourages a culture of sustainable and social purpose with profit.

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